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Debabrata Behera
Why Trust This Author?
Areas of Expertise
Think about the last time you left a website halfway through buying something. Maybe the checkout asked for your phone number three separate times. Maybe
Walk into any supermarket and watch what your eyes land on first. It’s never the small print. It’s never the ingredient list. It’s the colour
Most website owners find out Google Search Console exists only after something breaks. Traffic drops 40% overnight, a client calls asking why their homepage vanished
I still remember the first time I opened Google Keyword Planner and had absolutely no idea what I was looking at. Rows of numbers, a
I once sat through a meeting where a client scrolled past twenty two slides of a report in about four seconds and asked, “so did
A marketing manager at a mid-size D2C brand spent close to eleven lakh rupees on Facebook and Google Ads last quarter. Sales went up, sure.
A marketer at a mid-size D2C brand spent six hours writing product descriptions for 40 SKUs last month. Someone on her team ran the same
A marketer who ran Google Ads for a mid-size fashion brand in Kolkata told a story at a meetup last month that sums up where
Tech employers today don’t hire based on what a candidate has read – they hire based on what a candidate has built. That’s the gap
Most keyword research still gets done the same way it did in 2015. Someone opens a spreadsheet, types a seed keyword into a tool, exports